Our Model

RDEL Group is a next-generation consulting firm designed to improve efficiency, architect opportunities, and drive growth through entrepreneurial thinking. Our 4Rs Model has been designed to maximize value throughout the entire P&L, making us the partner of choice for senior leaders that value both top and bottom-line performance.

Review

We review your marketing, sales, technology, and operational systems to identify significant cost savings.

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Replace

We implement AI to maximize the performance of those systems, further reduce costs, and improve operational efficiency.

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Rethink

We provide your employees with up-skill training and support to reduce friction and capture their full potential.

Reinvest

We leverage the budget and time savings captured to execute a next-generation business plan focused on significant growth.

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“You have become a trusted partner in building a roadmap that aligns REALTOR.ca with the evolving needs of Canadians.”

Patrick PichetteCEO - REALTOR.ca

Our Capabilities

Think like consultants. Execute like agencies. Innovate like start-ups.

To implement the 4Rs Model, RDEL Group combines human expertise with AI tools and processes to shape, design, and accelerate solutions for next-generation businesses.

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Strategy

We help leadership teams align on vision, develop next-generation business models, and design go-to-market strategies that unlock efficiency and growth. By connecting strategy to impact, we ensure our clients move past incremental change and toward sustainable transformation.

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AI

Our AI team helps clients turn data into insights, streamline processes, and unlock new opportunities for growth. By combining advanced technology with human expertise, we deliver smarter strategies, faster execution, and innovative solutions that are always grounded in transparency and trust.

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Agency Production

Our production teams deliver with the precision of a top-tier agency and the agility of a true partner. From content and campaigns to digital platforms and video, we combine creativity, craft, and technology to bring ideas to life at scale. Every project is built to meet the highest standards of quality, while staying flexible enough to adapt, optimize, and perform in real time.

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Venture Partnerships

Through our venture studio, we go beyond traditional client relationships to become true collaborators in growth. We invest our expertise, creativity, and technology alongside entrepreneurial leaders, sharing in both the risks and rewards. More on this below.

Performance-Based Partnerships

Venture Studio

The backbone of the RDEL Group 4Rs Model is our Venture Studio. We form joint-ventures and performance-based partnerships with our clients, which creates a unique model focused on trust, transparency, and a focus on tangible outcomes. Most importantly, our Venture Studio creates a culture of entrepreneurial thinking where we are always looking to explore what's possible and act as true partners to our clients, whether there's equity involved or not.

Business Review Process

The first step in our 4Rs Model is to review your marketing, sales, technology, and operational systems to identify significant cost savings. We do not charge a set fee for this service and instead earn a percentage of the savings captured in the first year following our engagement. All reward, no risk.

The Performance Trust

All RDEL Group retained clients have 5% of their fees held back in a "performance trust". If we meet or exceed your annual goals, the trust is paid out. If we don't, you keep the money.